RRR (Hindi) l The adavnce shocks the trade

Bachchhan Pandey and RRR (Hindi) were being seen as the films that will bring audiences back to cinemas. Unexpectedly, a film no one foresaw did this great work: The Kashmir Files. The unexpected success of The Kashmir Files affected Bachchhan Pandey the most; effectively cutting it's business to half or more! While the film is profitable owing to terrific OTT and satellite; the cinema business is just about average.
 
RRR (Hindi) too will be affected by this onslaught of The Kashmir Files, though in a very limited way. Though, the advance for the Hindi version has set a concern in the trade, it is not even close to last week's Bachchhan Pandey - this was totally unexpected as S.S. Rajamouli's Baahubali The Conclusion saw an advance of 20 crores! Even if we take into account the pandemic, atleast 10-crores advance was expected, it is just not there. The walk-ins will be good, but if the first day isn't close to 20 crores for RRR (Hindi) ticket-prices are already hiked up - it will mean the film will really have to grow over the weekend.
 
The trade is right now having a very cautious 'wait and watch' policy.