By - Jui Deshpande
India, a country filled with hidden artistic treasures. Craftsmanship and Craftspersons have been viewed historically as creations established in a long past. Crafts are traditionally identified as cultural expressions that are generational, and thus, passively taught. The Indian craftsperson has long been viewed as a guardian of heritage, yet rarely recognised as a contemporary creator. Today, this perception is slowly evolving. Craft is recognized as a continuously emerging, dynamic medium of artistic expression evolving through the use of the artisans' creativity.
Across the country, artisans have created pieces that reflect age-old techniques while simultaneously reflecting modern styles. Tradition and modern working in parallel. This work preserves history, but also gives room for self-expression, individuality and experimentation. Craft is gradually moving beyond its original functional role, finding space within design, storytelling, and contemporary artistic practice. Through this shift, Indian artisans are redefining what craftsmanship means today.
This shift has been slowly developing into a worldwide phenomenon. Organizations and global platforms such as Homo Faber (Venice), World Crafts Council, and UNESCO Creative Cities Network are placing artisans into modern-day creative discussions. Events like London Craft Week and the Santa Fe International Folk Art Market are continuing to demonstrate that craftsmanship is not frozen in time but alive, changing and relevant. These platforms give spotlight to all those artists who are using old traditional ways of creating craft, around the globe.
At the same time, digital platforms have expanded the reach of Indian artisans, allowing their work to travel far beyond geographical boundaries. This growing visibility is encouraging new generations to explore traditional techniques while also shaping their own creative voice.
The expanding presence of Indian artisans shows that handmade objects contain more than just the artefact. These pieces of handmade artwork represent time, dedication, and the importance of human relationships, qualities often overshadowed in an age of mass production. As more contemporary creative discussions include craft, it becomes a way to build bridges between cultures while maintaining identity and creating new definitions of the importance of traditional heritage in today’s society.
Ultimately, the journey of Indian artisans reflects more than survival; it represents transformation. Craft today is not merely about preserving the past, but about shaping the present and influencing the future. In recognising artisans as creators rather than just preservers, we begin to see craftsmanship for what it truly is: a living expression of culture, creativity, and human imagination.

