WTM Strengthens Bond with Global Leader Trip.com Group

By: Amit kumaR Agarwal

  • World Travel Market London has today announced Trip.com Group, leading global travel service provider, as their Official Technology Partner at this year’s show taking place from 5-7th November at Excel London.
Exhibiting for a second year and building on last year’s success, Trip.com Group is showcasing its latest innovations in user-centric technology and its commitment to enhancing the travel experience. With an impressive portfolio of brands, including Trip.com, Skyscanner, and Ctrip, the group continues to drive the future of travel through its pioneering use of AI and big data, offering personalised, seamless travel solutions to travellers worldwide.

Exhibitors, buyers and visitors to WTM London will have the chance to hear first-hand from one of the group’s senior executives. Boon Sian Chai, Managing Director and Vice President, International Markets, Trip.com Group, will deliver a keynote address at the Technology Summit on the event’s opening day, Tuesday, 5th November.

His presentation, “How User-Centric Travel Tech is Shaping the Future of Travel”, will take place from 11:20am – 11:40am on the Purple Stage. This keynote will explore how Trip.com Group is utilising AI-driven innovations to create frictionless travel experiences and enhance customer engagement for a connected trip.

Trip.com Group’s solutions and services are designed to be user-friendly. Successful initiatives include Trip.Best, an AI-driven tool that provides personalized hotels, destination and experiences recommendations based on over 100 million user reviews. Another innovative tool for travellers is TripGenie, an AI travel assistant capable of crafting itineraries and answering your queries, which has served over 3 million users and elevated engagement.

WTM London’s newly appointed technology advisor, Timothy O’Neil-Dunne, will conduct the interview on stage. The Technology Summit continues to develop, with senior speakers from Travelport and Scandinavian Airlines recently added to the line-up.Trip.com Group was founded in 1999 and quickly expanded its global presence, listing on the Nasdaq in 2003. Today, it has evolved into a global travel leader, generating over $6 billion in net revenues in 2023.